Reseña del editor:
At last-a proven system for developing the strategic innovations every company needs to compete and win As everyone knows, today's unprecedented rate of business change demands new levels of strategic insight and adaptability. Reinventing Strategy is the first practical, systematic guide to creating an adaptive enterprise, showing how companies around the world are using the Strategic Learning approach to consistently out think, out maneuver, and out perform their competition. As Willie Pietersen explains, companies that aspire to long-term success must develop and implement strategy as part of a continuous four-step cycle-Learn, Focus, Align, Execute-and he offers dozens of provocative anecdotes and case studies, illustrating how to implement it at every level of an organization. Written with unusual clarity, frankness, and wit, Reinventing Strategy will change the way managers everywhere approach their greatest and most important challenge: the need to make strategy into a tool for ongoing corporate renewal.
Contraportada:
Advance Praise for Willie Pietersen's Reinventing Strategy
"With today's uncertainties, a sound strategy is not enough for business success. Effective, dynamic leadership is more important than ever in piloting an organization through a constantly shifting environment. In this timely book, Willie Pietersen reveals the profound connections between strategy and leadership, and offers a proven method for strengthening both." -Jim Copeland, Chief Executive Officer, Deloitte & Touche LLP, Deloitte Touche Tohmatsu
"The companies that win tomorrow will be those that generate superior insights today. Willie Pietersen is a master of the process, and in Reinventing Strategy he teaches you how to make it work for your business." -Faith Popcorn, founder, BrainResource Inc., author, EVEolution: The Eight Truths of Marketing to Women
"Take the business savvy of a former CEO, mix in the leading-edge insights of a faculty member at a top business school, garnish generously with crystal-clear writing, and what do you have? Willie Pietersen's Reinventing Strategy-a must for executives in these turbulent times." -Donald C. Hambrick, Samuel Bronfman Professor of Democratic Business Enterprise, Columbia University Graduate School of Business
"Finding ways to transform companies into adaptive organizations able to respond intelligently to an ever-changing environment has become the top priority for business leaders. Reinventing Strategy offers a proven process for doing just that. It is a wonderful mix of theory and practice, plus commonsense reasoning that works-for all the right reasons." -From the Foreword by Bob Johansen, President, Institute for the Future
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