Applied Minds: How Engineers Think - Tapa dura
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Engineers are titans of real-world problem-solving, yet are strangely invisible, notes biomedical engineer Guru Madhavan. In this riveting study of how they think, he puts behind-the-scenes geniuses such as Margaret Hutchinson, who designed the first penicillin-production plant, centre stage.
In this smart, insightful, and fascinating book, Madhavan shows how engineers turn problems into opportunities. The engineering mind-set is something we should all study and embrace. It applies to every aspect of life.--Walter Isaacson, author of The Innovators and Steve Jobs
A real pleasure to read, and lots to learn.--Tim Harford, The Financial Times's Undercover Economist and presenter of BBC Radio 4's More or Less
Engaging...[and] insightful.--Sybil Derrible
The heroes of Guru Madhavan's compact book about the logical habits of engineers are not the usual suspects of the iPhone era. With barely a mention of Wozniak or Jobs, the author takes us back to an earlier time so that we can witness the solving of problems that have long since gone away.--Jon Gertner
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In this smart, insightful, and fascinating book, Madhavan shows how engineers turn problems into opportunities. The engineering mind-set is something we should all study and embrace. It applies to every aspect of life.--Walter Isaacson, author of The Innovators and Steve Jobs
A real pleasure to read, and lots to learn.--Tim Harford, The Financial Times's Undercover Economist and presenter of BBC Radio 4's More or Less
Engaging...[and] insightful.--Sybil Derrible
The heroes of Guru Madhavan's compact book about the logical habits of engineers are not the usual suspects of the iPhone era. With barely a mention of Wozniak or Jobs, the author takes us back to an earlier time so that we can witness the solving of problems that have long since gone away.--Jon Gertner
Engineering comes in many forms. Dubai s Burj Khalifa the world s tallest building looks nothing like Microsoft s Office Suite, and digital surround sound doesn t work like a city-wide telecommunication grid. Yet these engineering feats have much in common. Applied Minds explores the unique visions and mental tools of engineers and reveals the enormous and often understated influence they wield in transforming problems into opportunities. Guru Madhavan shows how the concepts of prototyping, reliability, standards, optimization, and feedback are put to use in fields as diverse as transportation, retail, healthcare, and entertainment. The resulting account pairs the innovators of modern history Thomas Edison, the Wright brothers, Steve Jobs with everything from ATMs and the ZIP code system to the disposable diaper. Equal parts personal, practical, and profound, Applied Minds peeks into the inner workings of complex systems and celebrates the men and women who shape our world.."
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- EditorialW W NORTON & CO
- Año de publicación2015
- ISBN 10 039323987X
- ISBN 13 9780393239874
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- Número de páginas288
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Applied Minds: How Engineers Think
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Descripción Hardcover. Condición: new. Hardcover. Dubai's Burj Khalifathe worlds tallest buildinglooks nothing like Microsofts Office Suite, and digital surround sound doesnt work like a citywide telecommunication grid. Yet these engineering feats have much in common. Applied Minds explores the unique visions and mental tools of engineers to reveal the enormousand often understatedinfluence they wield in transforming problems into opportunities. The resulting account pairs the innovators of modern historyThomas Edison, the Wright brothers, Steve Jobswith everything from ATMs and the ZIP code system to the disposable diaper. An engineer himself, Guru Madhavan introduces a flexible intellectual tool kit called modular systems thinking as he explains the discipline's penchant for seeing structure where there is none. The creations that result from this process express the engineer's answers to the fundamental questions of design: usefulness, functionality, reliability, and user friendliness. Through narratives and case studies spanning the brilliant history of engineering, Madhavan shows how the concepts of prototyping, efficiency, reliability, standards, optimization, and feedback are put to use in fields as diverse as transportation, retail, health care, and entertainment. Equal parts personal, practical, and profound, Applied Minds charts a path to a future where we apply strategies borrowed from engineering to create useful and inspired solutions to our most pressing challenges. A journey inside the minds that build our world. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9780393239874
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Applied Minds: How Engineers Think
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Applied Minds: How Engineers Think
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(2015)
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ISBN 13: 9780393239874
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Applied Minds: How Engineers Think
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ISBN 13: 9780393239874
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Descripción Condición: New. A look inside the minds of engineers, and a primer on designing efficient and innovative solutions for work and everyday life. Num Pages: 256 pages. BIC Classification: TBC. Category: (P) Professional & Vocational. Dimension: 234 x 155. Weight in Grams: 666. . 2015. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland. Nº de ref. del artículo: V9780393239874
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