For beginning and intermediate typography courses. Practical and hands-on in approach, this text/exercise manual speaks clearly to beginning students of graphic design about the complex meeting of message, image, and history that is typography. Focused on intent and content, not affect or style, it makes informed distinctions between what is appropriate and what is merely show. Filled with examples, exercises, and background information-and designed itself to reflect good typographic design-it guides students systematically to the point where they can not only understand but demonstrate basic principles of typography, and thereby strengthen their own typographic instincts.About the Author:
John Kane teaches typography and graphic design at Northeastern University and at The Art Institute of Boston at Lesley University. He has been a practicing graphic designer and teacher for the last twenty-five years.
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Descripción Prentice Hall, 2002. Paperback. Estado de conservación: New. book. Nº de ref. de la librería 013099071X
Descripción Prentice Hall, 2002. Paperback. Estado de conservación: New. 1. Nº de ref. de la librería DADAX013099071X
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Descripción Pearson. PAPERBACK. Estado de conservación: New. 013099071X New Condition. Nº de ref. de la librería NEW4.0929016
Descripción Prentice Hall, 2002. Estado de conservación: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: A practical introduction to typography, this book analyzes the basic principles and applications of type. From measuring type and classifying typefaces to organizing text on a page and understanding grid systems, the author covers everything that the beginning student of graphic design needs to know. In addition, he includes a brief history of typography, numerous examples to illustrate the points raised, and a series of useful exercises to help readers put basic principles into practice. Engagingly written, this book is an invaluable resource for the beginning graphic designer and a useful refresher far the more experienced one. Nº de ref. de la librería ABE_book_new_013099071X
Descripción Pearson, 2002. Paperback. Estado de conservación: New. Nº de ref. de la librería P11013099071X
Descripción Estado de conservación: Brand New. Book Condition: Brand New. Nº de ref. de la librería 97801309907161.0