CATS: The Nine Lives of Innovation (BUSINESS BOOKS) - Tapa dura

It's time to let the CATS out of the bag . . .

Curiosity might have killed the proverbial cat, but without it very real achievements would never occur. With this book as your guide, you’ll learn how to spark your innate curiosity, pounce onproblems in ways you never imagined, and enjoy greater success and satisfaction at work―and in your personal life.

Playful, profound, and positively upbeat, CATS provides what you need to tap into your power of innovation―and thenunleash it in every member of your organization. While most business thinkers view this challenge from the top down, Stephen Lundin sees the subject from a CAT's-eye view, explaining how to get every employee--no matter what level--to think and act in innovative ways. Inside, he examines the four challenges to innovation and offers practical measures aimed at conquering them. You'll learn how to:

“Learn the art of innovation and reveal your true potential with Steve Lundin’sCATS: The Nine Lives of Innovation.”
—Marshall Goldsmith, bestselling author of What Got You Here, Won’t Get You There

What's the solution to “business as usual?” The curiosity of a cat!

Stephen Lundin, the bestselling co-author of FISH!, unveils the next big trend in business--innovation as a tool of personal success.

CATS is full of simple yet profound information and anecdotes that can be used to spark the curiosity and creativity within every employee and, thus, inspire innovative approaches to ordinary situations. You'll learn how to identify the major obstacles to innovative thought and live the nine “lives” of innovation, which include:

• FOCUS--tune out the distracting “noises” of everyday life
• PREPAREDNESS--be ready to spring when you least expect it
• PERSPECTIVE--break from the tired old way of looking at things
• INTELLECTUAL PROVOCATION--everything is fascinating . . . if you know where to look